DONATIONS - Giving to our local community

EVERY PENNY COUNTS REDIRECTED: Because of the complications with SNAP funding, we’ve temporarily refocused our round-up program so that all proceeds now go toward supporting food insecurity efforts - until further notice.

Wild Oats Market is dedicated to supporting families affected by food insecurity through initiatives like Nourishing Neighbors and Healthy Food For All. We invite you to learn more about our community-driven efforts and how you can contribute to making a positive impact. Together, we can strengthen our neighborhoods and ensure that every household has access to nutritious food. Click here to learn more.

We help to contribute regularly to non-profit organizations serving our community, with a focus on those groups helping in areas central to our mission and ends policy.

Wild Oats supports local with the Every Penny Counts Program (Formerly Round Up for Change), the Service Desk Drop-Box, in-store Tabling, Donations and store fundraisers.

Interested in partnering with us?

Align with Wild Oats Market values:

  • Local food production

  • A robust local economy

  • Environmental sustainability

  • Social responsibility

  • Other cooperative ventures

  • Consumer empowerment, food choice & education

  • Diversity in our membership, our community & in society

In keeping with these values, we collaborate with organizations that support:

  • The health & welfare of citizens of Berkshire County, Eastern Rensselaer County & Southern Vermont

  • Working to improve and/or educate consumers about the nutritional quality of food, improve sustainability in food production or support local food production

  • The Eight Cooperative Principles (click here)

  • Access to fresh & healthy food

  • Helping members of our community in need

  • The stewardship of local natural resources

Please complete the form to apply the Community Support Program - send it to our Marketing & Owner Relations Manager ‍for each program request.

Every Penny Counts at Wild Oats Market - A Small Change - Big Impact Program

Every Penny Counts (EPC) - Small Change - Big Impact

Non-profits please complete and submit the Every Penny Counts Application Form by the end of September to be considered for the next year’s calendar.

Application are reviewed in the fourth quarter.

Every Penny Counts Application - Click Here
Donation Requests

Donations - Together, We Grow Good Things

Please complete and submit the Donation Request Form at least two weeks prior to your event date.

Applications are reviewed upon receipt.

Donation Request Application - Click Here

Every Penny Counts (EPC) - Small Change - Big Impact Delivered! Watch Remedy Hall’s story - click here

Thank You for Supporting These Local Partners with Us!

Wild Oats Market is proud to partner with Berkshire Agricultural Ventures (BAV) - a nonprofit dedicated to supporting local farmers, expanding food access, and building a resilient regional food system. Thanks to our shoppers, Every Penny Counts tru
Community support in action. Lee shared a heartfelt “thank you for your support!” as Netse, our General Manager of Wild Oats Market, presented Hoosac Harvest with a check for $1,450.76 - the total raised through our February Every Penny Counts progr
Berkshire Food Project Wild Oats Market is proud to support the Berkshire Food Project - through our shopper donations, helping provide no‑cost, homemade meals and essential community resources to neighbors facing hunger and food insecurity. This par
Williamstown Food Pantry - December 2025 Donation Delivered. Last week, the co-op met with longtime Williamstown Food Pantry volunteers to deliver a check for $1,822.52, the full amount raised through our December Every Penny Counts Program. We’re gr
Thank You, Wild Oats Community! Your generosity at checkout this November made a real difference. In addition to the homemade meals prepared through our Families Feeding Families program, your donations helped us provide even more support to neighbo
Delivered the big check, ensuring warmth and care for our community. Thanks to YOU, our Wild Oats Market co‑op shoppers, the Every Penny Counts program raised $1,655.75 in October to support Berkshire Community Action Council’s Elf/Children’s Warm C
Wild Oats Delivers $1,678.73 to The Brien Center Thanks to your generosity at the register throughout September, Wild Oats Market proudly delivered a donation of $1,678.73 this week to The Brien Center through our Every Penny Counts program. Your sm
Delivering Support to the Al Nelson Friendship Center Food Pantry at Wild Oats Market The Co-op was proud to present a check for $2,041.38 to the Al Nelson Friendship Center Food Pantry last week, thanks to the generous donations from our community
Neighbors Helping Neighbors Last week we had the honor of delivering a $1,926.10 check to the Williamstown Farmers Market in support of their Community Essentials Initiative. Thanks to every penny you rounded up at the co-op in July, they’re able to
Williamstown Famers Market July 2025
Berkshire Bounty Every Penny Counts in Action! In May, Wild Oats Market raised $2,240.63 to support Berkshire Bounty’s hunger relief efforts across Berkshire County. This donation helps provide fresh, healthy food to emergency programs such as the W
Remedy Hall - Community Generosity in Action! Thanks to the incredible generosity of Wild Oats shoppers, we proudly delivered a $2,175.19 check to Remedy Hall, supporting individuals and families in the Northern Berkshires. Together, we are making a
Wild Oats Market Strengthens Local Farms with $2,213.44 Donation to Berkshire Agricultural Ventures! Thanks to our community’s generosity, Wild Oats Market proudly contributed $2,213.44 through our Every Penny Counts program in March 2025, supportin
Wild Oats Market Supports Berkshire Food Project with Generous Donation Wild Oats Market proudly donated $2,145.83 to support the Berkshire Food Project's mission of combating food insecurity and fostering community in Northern Berkshire County, The
Berkshire Community Diaper Project donation delivery! Thanks to YOU—our amazing guests—who donated through the Every Penny Counts Program this past January, we raised an impressive $2,343.89. This week, on a dreary, damp day, we brought a bit of suns
Williamstown Community Chest Every Penny Counts Check Delivery
Williamstown Food Pantry Every Penny Counts Check Delivery
Berkshire Community Action Council BCAC
Berkshire Bounty delivery
2024-08 Delivery EPC Al Nelson and Wild Oats Market in Williamstown MA Every Penny Counts
Northern Berkshire Habitat for Humanity Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Williamstown Farmers Market Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
The Brien Center Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Child Care of the Berkshires Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Northern Berkshire Habitat for Humanity Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Berkshire Immigrant Center Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Berkshire Helping Hands Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Williamstown Community Chest Every Penny Counts Recipient 2024 at Wild Oats Market Wiliamstown MA
Group of five people holding a large check for $3,116.66 made out to Williamstown Food Pantry, date December 15, 2023, outside in daytime near a sign that reads 'Wild Oats,' with cars and leafless trees in the background.
Four people standing inside a grocery store, holding a large ceremonial check. The check is made out to The Green Center for $2,490.00, dated November 20, 2023, for every penny counted. The store appears to sell fresh produce like broccoli and lemons
Berkshire County Kids Place Netse Heather Maribeth
Three people holding a large ceremonial check in front of a white wooden sign that reads Wild Oats. The background includes green trees and a blue sky.
Northern Berkshire United Way - Netse, General Manager Wild Oats Market Patti, Interim Director, Northern Berkshire United Way, Tyler, Vice President, Board Northern Berkshire United Way
Thank you guests for your donations that we were excited to deliver today, July 27, 2023, to Matthew and Leslie, (Williamstown Farmers Market) for the Community Essentials Initiative by Netse, (Wild Oats Market), for the June 2023 Every Penny Counts
Amy of Wild Oats Market delivering the check of donations to Mike at Williamstown Youth Center
Wild Oats Market guest donations delivered to nonprofits to benefit Berkshire Community Diaper Project
Wild Oats Market guest donations delivered to nonprofits to benefit Northern Berkshire Habitat For Humanity
Every Penny Count round up for change donation delivered to Berkshire Food Project by Wild Oats Market
Every Penny Counts round up for change donation delivered to Berkshire Helping Hands by Wild Oats Market
Every Penny Count round up for change donation delivered to Williamstown Community Chest by Wild Oats Market
Four men standing outdoors, holding a large ceremonial check made out to North Adams Lions Club, with a sign in the background that reads 'Wild Oats'. The men are smiling and dressed in casual and business attire, with trees and grass in the backgrou
Two smiling people holding an oversized check in front of a Wild Oats store sign, with autumn trees and fallen leaves in the background. The check is made out to Ecu-Health Care for $2,543.51, dated October 13, 2022.
Four people standing outdoors in front of a tree, holding a large check made out to the Al Nelson Friendship Center Food Pantry, celebrating a donation. The group includes two men and two women, dressed casually, standing on grass with green trees in
Check Delivery to Williamstown Farmers Market, by our Round Up - community‑funded support from Wild Oats Market.
Check Delivery to Berkshire Family YMCA by our Round Up - community‑funded support from Wild Oats Market.
Check Delivery to CBC Food Pantry by our Round Up - community‑funded support from Wild Oats Market.
Three people wearing face masks holding a large check in front of a sign that reads 'WildOats', with leaf and tree branches in the background.
Two people, a woman and a man, stand outside in the snow holding a large check. The woman is on the left, wearing a black mask, winter coat, and a patterned skirt, and the man is on the right, wearing a blue mask, dark jacket, and jeans. They are sta
Four people standing outdoors in front of a sign for Wild Oats. They are holding a large check payable to Williamstown Food Pantry for $4,504.57. The group is dressed in warm clothing and smiling, with some wearing festive holiday attire.
A group of six adults and two children standing outdoors during fall, holding a large check for Child Care of the Berkshires, Inc., with trees and parked cars visible in the background.
A group of five people standing outdoors under a tree, holding a large check for four thousand twenty-five dollars made out to North Berkshire Habitat for Humanity. The background includes a fenced area and a sign that reads "Wild Oats" and "Round Up
Three people smiling and holding a large check in front of a sign that says 'Wild Oats'. The check is made out to 'Williamstown Rural Lands' for $3,679.78, dated 8/9/21, for July 2021, with a signature. The people are standing outdoors with trees and