Goodwill’s Food Truck Deliveries
April 2026 Every Penny Counts
Thank you for rounding up your purchases at the Wild Oats Co-op throughout April. Because of your generosity, we’re proud to deliver $2,511.70 to Goodwill Industries of the Berkshires and Southern Vermont in support of their Fighting Hunger in the Berkshires initiative.
Your donations help fuel Goodwill’s food truck, which delivers up to 9,000 lbs. of food every week to six North County food pantries and meal sites. This work ensures that families, seniors, and children across the Northern Berkshires have access to the nutritious food they need to thrive.
Williamstown Farmer’s Market (WFM)
Every penny rounded up at Wild Oats Market this June directly supports the Williamstown Farmers Market’s food security programs - initiatives that strengthen our local food system while ensuring all neighbors have access to fresh, healthy food. Your donations fund the Produce‑Buy‑Back program, which purchases leftover produce and eggs from local farmers and delivers them straight to area food pantries, reducing waste and increasing access to nutritious food. Through the Community Essentials Initiative, shoppers using Senior Coupons, WIC Coupons, or SNAP can double their spend, stretching food dollars further and making fresh, local food more affordable. When you round up or choose a donation amount at checkout, you’re supporting farmers, feeding families, and investing in a stronger, more resilient Northern Berkshire community.
Berkshire Immigrant Center (BIC)
Meet and Learn about Berkshire Immigrant Center. Discover how BIC supports immigrants with affordable legal services, local resources, and education to help them navigate the U.S. immigration system.
Al Nelson Friendship Center Food Pantry
Every Penny Counts: AL Nelson Friendship Center Food Pantry Named May 2026 Recipient
Wild Oats Market is honored to name the AL Nelson Friendship Center Food Pantry as our Every Penny Counts recipient for May 2026. Serving hundreds of Northern Berkshire neighbors each week, the Friendship Center provides essential groceries, fresh produce, and compassionate support to families facing food insecurity. When shoppers round up at checkout this May, every donation directly strengthens their mission.
Berkshire Agricultural Ventures
Strengthening Local Farms Through Community Support
Wild Oats Market is proud to partner with Berkshire Agricultural Ventures (BAV) - a nonprofit dedicated to supporting local farmers, expanding food access, and building a resilient regional food system.
Thanks to our shoppers, Every Penny Counts truly lived up to its name. Together, we raised $2,277.49 for BAV to strengthen local farms and increase access to fresh, local food across the Berkshires in March 2026.
BAV also recently received two federal USDA grants to help connect Berkshire-area farmers with institutions including local schools, colleges, hospitals, and correctional facilities. These investments are major steps toward a stronger, more sustainable regional food system.
Hoosac Harvest
February 2026 Every Penny Counts Recipient
The co-op is excited to support Hoosac Harvest, an all‑volunteer program that helps Northern Berkshire residents access fresh, locally grown food through subsidized CSA shares. Your contribution ensures partner farms are paid in full and makes healthy, sustainable food affordable for families in our community.
Williamstown Food Pantry
Williamstown Food Pantry - December 2025 Donation Delivered. Last week, the co-op met with longtime Williamstown Food Pantry volunteers to deliver a check for $1,822.52, the full amount raised through our December Every Penny Counts Program. We’re grateful to our shoppers for rounding up and to the pantry’s dedicated volunteers for their ongoing service to local families. With potential SNAP changes ahead, community support remains essential. View link below to learn more.
Families Feeding Families for the Holiday
Families Feeding Families
This season, the co-op is proud to continue the tradition of helping to feed those in need. From Nov 28 to Dec 19, you can donate half the price of a meal at checkout to help us deliver holiday dinners (turkey or ham, sides and dessert) to local families through our partnership with the Williamstown Food Pantry and Police Department.
Whether you're shopping for your own celebration or giving back to others, your support helps spread warmth and gratitude across our community.
Explore co-op inspired recipes, hosting tips, and ways to celebrate with compassion and sustainability.
Berkshire Community Action Council (BCAC)
Delivered the big check, ensuring warmth and care for our community.
Thanks to YOU, our Wild Oats Market co‑op shoppers, the Every Penny Counts program raised $1,655.75 in October to support Berkshire Community Action Council’s Elf/Children’s Warm Clothing Program.
That means it will help them work towards meeting the over 1,000 local kids needs in North County to be cozy this winter with brand‑new coats, boots, and accessories - all at no cost to families in need.
Families Feeding Families for Thanksgiving
Families Feeding Families for Thanksgiving
216 neighbors. 55 turkey dinners. 1 incredible community.
From stuffing and squash to gravy and good cheer, our Wild Oats crew, alongside the Williamstown Food Pantry and Police Department, made sure holiday meals reached those who needed them most.
Grateful for every hand that pitched in, every smile shared, and every tray delivered. This is what community looks like.
#WildOatsCommunity #NeighborsHelpingNeighbors #GratitudeInAction
Northern Berkshire Habitat for Humanity
Wild Oats Market Names Northern Berkshire Habitat for Humanity as an Every Penny Counts Recipient
Williamstown Community Chest
Wild Oats Market is thrilled to partner with the Williamstown Community Chest. This initiative aims to make a big impact by turning small contributions into significant support for local families and organizations in need. Learn more about how you can participate and contribute to a brighter future for Williamstown by visiting our news section below.
The Brien Center, Sept 2025 Every Penny Counts Recipient
Every Penny Counts: Wild Oats Delivers $1,678.73 to The Brien Center
Thanks to your generosity at the register throughout September, Wild Oats Market proudly delivered a donation of $1,678.73 this week to The Brien Center through our Every Penny Counts program. Your small change added up to meaningful support for mental health services in our community.
Fuel Your Finish Line with OWL Energy Bars! 100 Calories. All the Good Stuff.
Join the Williamstown Community Chest's Fun Run on September 13, 2025 at the Williamstown Youth Center—and fuel your stride with a free tasting of clean, locally made OWL Energy Bars. With all three gluten-free flavors—Maple Pecan (vegan), Original, and Cherry Almond—participants can recharge with wholesome ingredients that are Non-GMO and allergy-friendly. Whether you run, walk, or cheer, don't miss the chance to taste and take advantage of an exclusive in-store OWL Bar deal the week of the event.
Remedy Hall
See Your Impact: How April Donations to Remedy Hall Are Changing Lives in Williamstown!
We’re thrilled to share a heartfelt video that brings your generosity to life. In April 2025, Wild Oats Market customers donated to Remedy Hall, a community-supported mutual aid center—and now you can see how those contributions are making a real difference.
Northern Berkshire United Way
Netse, our GM, met Patti Messina from Northern Berkshire United Way to deliver a check for $1,690.05—donations from our June 2025 Every Penny Counts program.
These funds will support local families in education, health, financial stability, and community well-being across Northern Berkshire County and Stamford, VT.
Thank you for giving generously at checkout!
Berkshire Bounty
Every Penny Counts in Action!
In May, Wild Oats Market raised $2,240.63 to support Berkshire Bounty’s hunger relief efforts across Berkshire County. This donation helps provide fresh, healthy food to emergency programs such as the Williamstown Food Pantry, Al Nelson Friendship Center, and Berkshire Food Project. Amy delivered the check to Morgan, who shared it with the Berkshire Bounty team. Every contribution reflects our community’s commitment to food security, local action, and supporting neighbors in need.
Berkshire Community Diaper Project
We are proud to announce our continued partnership with the Berkshire Community Diaper Project that supports good infant health care by providing diapers to 23 local food pantries and human service agencies in the Berkshire County community. Learn more about them by visiting this link.
Holiday Families Feeding Families Program
Learn about the Families Feeding Families initiative that makes the holiday season special for local families in need! Spread warmth and gratitude this season – view the link for details!
Families Feeding Families 2024
Gratitude is the Best Attitude
We are filled with gratitude as we shared the warmth and generosity of our incredible community. Visit link to learn more.