Discover What’s New at the Co-op!
Welcome to your hub for all things happening at the co-op, from tasty tastings and local vendor pop-ups to kid-friendly coloring contests and seasonal celebrations. This is where community comes alive! Bookmark this page and be the first to know about fresh events, flavorful experiences, and moments that make the co-op more than a market! It’s your gathering place.
Williamstown Food Pantry
Celebrating Community Generosity: Round-Up Totals & Pantry Support Across the Berkshires
Celebrate community generosity in Williamstown! See how Every Penny Counts and Families Feeding Families programs support the Williamstown Food Pantry with donations, meal assistance, and volunteer efforts. Learn how you can help feed neighbors in need across MA and VT.
Berkshire Community Action Council (BCAC)
Delivered the big check, ensuring warmth and care for our community.
Thanks to YOU, our Wild Oats Market co‑op shoppers, the Every Penny Counts program raised $1,655.75 in October to support Berkshire Community Action Council’s Elf/Children’s Warm Clothing Program.
That means it will help them work towards meeting the over 1,000 local kids needs in North County to be cozy this winter with brand‑new coats, boots, and accessories - all at no cost to families in need.
Color with Us! Join the Fun!
Calling all kids twelve and under! Visit the co-op service desk to join our exciting coloring contests. Ask our friendly cashiers for details. Create your artwork and drop it off at the co-op by the deadline for a chance to win a bag of Field Day Products Goodies from Wild Oats Market.
Meet Gatherer’s Gourmet Granola
Meet the Vendor, Taste a Sample. Come try Gatherer’s Gourmet Granola’s Family Recipe at Wild Oats Market Hand-stirred, artisan baked, & made with locally sourced ingredients just the way mom taught them.
Meet High Lawn Farm
Discover the Excellence of High Lawn Farm known for their commitment to quality and sustainability, High Lawn Farm offers an array of delicious dairy products. Learn more about their journey and the exceptional products they provide to our community.
Berkshire Food Project
Berkshire Food Project in November & December 2025 will be our service desk drop-box food pantry recipient. Next time you stop at the co-op, visit the drop box, donate a non-perishable items to help feed our neighbors in need.
Northern Berkshire Habitat for Humanity
Wild Oats Market Names Northern Berkshire Habitat for Humanity as an Every Penny Counts Recipient
Williamstown Community Chest
Wild Oats Market is thrilled to partner with the Williamstown Community Chest. This initiative aims to make a big impact by turning small contributions into significant support for local families and organizations in need. Learn more about how you can participate and contribute to a brighter future for Williamstown by visiting our news section below.
Meet Ahlbin’s Fire Cider
Come try locally made Fire Cider from Ahlbin’s (Greenfield, MA business), produces. This is a tried & true fire cider that is made with fresh, local products full of antioxidants! Find out about our local vendor partner, Ahlbin's Fire Cider.
Best of The Berkshires Winner!
Thank you for choosing us as one of the Best of the Berkshire’s Winners!
The Brien Center, Sept 2025 Every Penny Counts Recipient
Every Penny Counts: Wild Oats Delivers $1,678.73 to The Brien Center
Thanks to your generosity at the register throughout September, Wild Oats Market proudly delivered a donation of $1,678.73 this week to The Brien Center through our Every Penny Counts program. Your small change added up to meaningful support for mental health services in our community.
Become a Super Co+op Explorer Kid!
Discover the Super Official Card-Carrying Co+op Explorer Kids program at Wild Oats Market! Kids 12 and under get a free piece of fruit every visit, earn a special activity book after 14 visits, and receive quarterly emails packed with fun. Sign up free at the register and start your co+op adventure today!
Meet the Scarecrow Family - A Wild Smoke Fall Celebration of Creativity, Community, and Love
Meet the Scarecrow Family - A Wild Smoke Fall Celebration of Creativity, Community, and Love
Fall Community Spirit is Alive Making Scarecrow Stories Come To Life! Step into a season of imagination with handcrafted scarecrows made by local youth at the Williamstown Youth Center using upcycled materials and boundless imagination. As part of Wild Smoke 2025 celebration, these whimsical characters are now on display at the co-op and photo spots around town. Take a day to explore, snap a photo, and share your adventure - showcasing the creativity of our local kids and the spirit of fall. Every scarecrow has a story, and every visitor becomes part of the tale.
Ice Cream Social: Sweet Scoops Fun-day Benefiting Williamstown Youth Center!
A Sweet Success Thanks to Our Community
We’re delighted to share the results of our recent Ice Cream Social in support of the Williamstown Youth Center. Thanks to the generosity of our community, we were able to deliver a check for over $600 to the Youth Center last week.
This event was more than just a fundraiser, it marked the beginning of a new collaboration. We’ve launched a scarecrow-making activity with the Youth Center, and these imaginative creations will be on display at the co-op during the upcoming Wild Smoke 2025 celebration.
Fresh Summer Sizzle Giveaway Panini Making Package
Meet Niku, the winner of Wild Oats Market’s Fresh Summer Sizzle Giveaway! A PhD student at Washington University in St. Louis studying Earth, Environmental & Planetary Sciences, Niku has been passionate about fresh, homemade food since childhood. Raised without fast food ads and introduced to cooking at age two, she continues to garden, bake, and prepare meals from scratch. Her prize, a Panini Maker, Recipe Cards, and a Wild Oats Gift Card, will be waiting for her when she returns home for Thanksgiving. Read more about Niku’s inspiring food.
Al Nelson Friendship Center Food Pantry
Support Local Families with Your Spare Change—Introducing the August Every Penny Counts Recipient
Join us in uplifting our community by supporting the AL Nelson Friendship Center Food Pantry, in August’s Every Penny Counts recipient at the co-op. . .
Employee of the Month - August 2025
Aug 2025 - Employee of the Month - Cheers to Matt!
Please join us in celebrating August's Employee of the Month, Matt! From taking on new responsibilities like ordering and working beer and wine, he's stepped up in a big way! Matt's been reliable, willing to pitch in where needed, and quick to support his coworkers. Whether stocking, assisting the manager, or covering shifts, Matt brings consistency and a positive attitude to the team and his efforts are making a real difference in the department. Congratulations, Matt!
Appalachian Naturals
Join us for a delightful tasting event at Wild Oats Market! Discover the delicious flavors of Appalachian Naturals' natural & organic dressings and sauces, all made with locally grown ingredients. Indulge in gluten-free options that are not only healthy but also incredibly tasty.
Come and taste the goodness of nature. See you there!
Café Partner Spotlight: Fogbuster Coffee Works
Café Partner Spotlight: Fogbuster Coffee Works
Taste Organic · Fairtrade · Kosher Certified · Air Roasted Coffee Flavor
You're invited! Join us at Wild Oats Market for a special tasting event: