Discover What’s New at the Co-op!
Welcome to your hub for all things happening at the co-op, from tasty tastings and local vendor pop-ups to kid-friendly coloring contests and seasonal celebrations. This is where community comes alive! Bookmark this page and be the first to know about fresh events, flavorful experiences, and moments that make the co-op more than a market! It’s your gathering place.
Berkshire Community Action Council (BCAC)
Delivered the big check, ensuring warmth and care for our community.
Thanks to YOU, our Wild Oats Market co‑op shoppers, the Every Penny Counts program raised $1,655.75 in October to support Berkshire Community Action Council’s Elf/Children’s Warm Clothing Program.
That means it will help them work towards meeting the over 1,000 local kids needs in North County to be cozy this winter with brand‑new coats, boots, and accessories - all at no cost to families in need.
Color with Us! Join the Fun!
Calling all kids twelve and under! Visit the co-op service desk to join our exciting coloring contests. Ask our friendly cashiers for details. Create your artwork and drop it off at the co-op by the deadline for a chance to win a bag of Field Day Products Goodies from Wild Oats Market.
Meet Gatherer’s Gourmet Granola
Meet the Vendor, Taste a Sample. Come try Gatherer’s Gourmet Granola’s Family Recipe at Wild Oats Market Hand-stirred, artisan baked, & made with locally sourced ingredients just the way mom taught them.
Meet High Lawn Farm
Discover the Excellence of High Lawn Farm known for their commitment to quality and sustainability, High Lawn Farm offers an array of delicious dairy products. Learn more about their journey and the exceptional products they provide to our community.
Meet Ahlbin’s Fire Cider
Come try locally made Fire Cider from Ahlbin’s (Greenfield, MA business), produces. This is a tried & true fire cider that is made with fresh, local products full of antioxidants! Find out about our local vendor partner, Ahlbin's Fire Cider.
The Brien Center, Sept 2025 Every Penny Counts Recipient
Every Penny Counts: Wild Oats Delivers $1,678.73 to The Brien Center
Thanks to your generosity at the register throughout September, Wild Oats Market proudly delivered a donation of $1,678.73 this week to The Brien Center through our Every Penny Counts program. Your small change added up to meaningful support for mental health services in our community.
Become a Super Co+op Explorer Kid!
Discover the Super Official Card-Carrying Co+op Explorer Kids program at Wild Oats Market! Kids 12 and under get a free piece of fruit every visit, earn a special activity book after 14 visits, and receive quarterly emails packed with fun. Sign up free at the register and start your co+op adventure today!
Meet the Scarecrow Family - A Wild Smoke Fall Celebration of Creativity, Community, and Love
Meet the Scarecrow Family - A Wild Smoke Fall Celebration of Creativity, Community, and Love
Fall Community Spirit is Alive Making Scarecrow Stories Come To Life! Step into a season of imagination with handcrafted scarecrows made by local youth at the Williamstown Youth Center using upcycled materials and boundless imagination. As part of Wild Smoke 2025 celebration, these whimsical characters are now on display at the co-op and photo spots around town. Take a day to explore, snap a photo, and share your adventure - showcasing the creativity of our local kids and the spirit of fall. Every scarecrow has a story, and every visitor becomes part of the tale.
Ice Cream Social: Sweet Scoops Fun-day Benefiting Williamstown Youth Center!
A Sweet Success Thanks to Our Community
We’re delighted to share the results of our recent Ice Cream Social in support of the Williamstown Youth Center. Thanks to the generosity of our community, we were able to deliver a check for over $600 to the Youth Center last week.
This event was more than just a fundraiser, it marked the beginning of a new collaboration. We’ve launched a scarecrow-making activity with the Youth Center, and these imaginative creations will be on display at the co-op during the upcoming Wild Smoke 2025 celebration.
Al Nelson Friendship Center Food Pantry
Support Local Families with Your Spare Change—Introducing the August Every Penny Counts Recipient
Join us in uplifting our community by supporting the AL Nelson Friendship Center Food Pantry, in August’s Every Penny Counts recipient at the co-op. . .
Appalachian Naturals
Join us for a delightful tasting event at Wild Oats Market! Discover the delicious flavors of Appalachian Naturals' natural & organic dressings and sauces, all made with locally grown ingredients. Indulge in gluten-free options that are not only healthy but also incredibly tasty.
Come and taste the goodness of nature. See you there!
Café Partner Spotlight: Fogbuster Coffee Works
Café Partner Spotlight: Fogbuster Coffee Works
Taste Organic · Fairtrade · Kosher Certified · Air Roasted Coffee Flavor
You're invited! Join us at Wild Oats Market for a special tasting event:
Williamstown Farmer’s Market (WFM)
Neighbors Helping Neighbors: Wild Oats & Williamstown Farmers Market Unite. Wild Oats Market proudly partners with the Williamstown Farmers Market through “Every Penny Counts,” a program that supports local food security. When you round up at checkout in July 2025, your change helps fund efforts to ensure everyone in Williamstown has access to fresh, healthy food. Join us in making a difference—one penny at a time.
Maplebrook Farm Tasting
Maplebrook Farm & Appalachian Naturals Tasting
Swing by Wild Oats Market on Friday, August 8, 11 AM–3 PM for a special tasting featuring Maplebrook Farm cheeses from VT paired with Appalachian Naturals dressings from MA. Sample award-winning cheeses and locally crafted dressings, chat with product expert, Kiley to learn what makes them special.
Fogbuster Coffee Works and Wild Oats Fuel the Namazing Morning Meet-Up
The NAMAzing Initiative: Location: Eagle Street Parklet, North Adams - Off-site Event, Friday, August 8 | 7:30 AM - 9 AM
Join Us for Free Coffee, Pastries & Community Cheer! In partnership with The NAMAzing Initiative and Fogbuster Coffee Works, we’re offering complimentary air-roasted, organic, Fairtrade, and kosher-certified coffee, along with fresh pastries at this event. It’s the perfect opportunity to connect with fellow community members, enjoy a flavorful start to your day, take home a free Fogbuster coffee sample and an exclusive savings coupon (while supplies last). Don’t miss out on this delicious way to support local and make new connections!
Northern Berkshire United Way
Netse, our GM, met Patti Messina from Northern Berkshire United Way to deliver a check for $1,690.05—donations from our June 2025 Every Penny Counts program.
These funds will support local families in education, health, financial stability, and community well-being across Northern Berkshire County and Stamford, VT.
Thank you for giving generously at checkout!
Berkshire Bounty
Every Penny Counts in Action!
In May, Wild Oats Market raised $2,240.63 to support Berkshire Bounty’s hunger relief efforts across Berkshire County. This donation helps provide fresh, healthy food to emergency programs such as the Williamstown Food Pantry, Al Nelson Friendship Center, and Berkshire Food Project. Amy delivered the check to Morgan, who shared it with the Berkshire Bounty team. Every contribution reflects our community’s commitment to food security, local action, and supporting neighbors in need.
Meet & Greet Tasting Event - MyBACON
Calling all plant-based food enthusiasts! Join us for a tantalizing MyBACON Tasting event on Thursday June 12th from 10 AM to 2 PM at the Coop. Savor the deliciousness of freshly cooked, plant-based bacon that will redefine your culinary experience. This event is perfect for those who love exploring new flavors and enjoying innovative, tasty bites. Don't miss out on this unique opportunity to delight your taste buds with an unforgettable, plant-based bacon experience. See you there!
Williamstown Planning Board
Join us at Wild Oats Market to meet and greet with the Williamstown Planning Board to meet and learn.