Wild Smoke 2026: Community Party
Events, Live Music Marketing . Events, Live Music Marketing .

Wild Smoke 2026: Community Party

Wild Oats Market is bringing the community together on Saturday, October 17 with WildSmoke, a midday celebration featuring good food, good times, and local flavor. From 12–2:30 PM, shoppers can enjoy live music from Technical Difficulties, bring tools to sharpen on‑site by E & M Knife Sharpening, and attend meet‑and‑learn sessions with the Berkshire Immigrant Center and more. This family‑friendly event highlights local talent, community services, and the spirit of gathering at the co‑op. Rain date is Sunday, October 18, same time.

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Woodstock Chair Giveaway
Giveaway Marketing . Giveaway Marketing .

Woodstock Chair Giveaway

Wild Oats Market is inviting you to enter in‑store for a chance to win a durable, adventure‑ready Woodstock folding chair in the Wild Oats Market Woodstock Chair Giveaway. All shoppers can participate through 10/31/26, with the winner drawn the week of 11/1/26. No purchase is necessary, making this an easy fall giveaway that connects our community with quality outdoor gear built for everyday co‑op life.

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Woodstock Cooler Giveaway
Giveaway Marketing . Giveaway Marketing .

Woodstock Cooler Giveaway

Wild Oats Market Woodstock Cooler Giveaway is inviting all shoppers to enter in‑store for a chance to win an adventure‑ready RTIC cooler. Entries are open through 9/30/26, with the winner drawn the week of 10/1/26. No purchase is necessary, making this an easy, fun way for the community to get involved for a chance to take home a premium cooler built for fall outings, tailgates, and everyday co‑op life.

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Coloring Contest Winner, Johanna!
Coloring Contest Marketing . Coloring Contest Marketing .

Coloring Contest Winner, Johanna!

Congratulations to Johanna! Wild Oats Market’s Seaside Summer Coloring Contest winner! She arrived at the co‑op with her mom, Alexis, absolutely bursting with excitement. Johanna loves to color - all the time - and picked up her coloring sheet right from our cashiers. She found out she won on her first . . .

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Holiday Preorders for Rosh Hashanah
Preorder, News Marketing . Preorder, News Marketing .

Holiday Preorders for Rosh Hashanah

Wild Oats Market is now taking holiday preorders for cut‑to‑order Pineland Farms USDA prime brisket and house‑made challah. Order in‑store or by email through Sept. 8. Brisket (2–13 lbs.) is available for pickup Sept. 8–11, and fresh challah is ready Sept. 11. All orders are confirmed, with custom cuts available.

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College Fridays! August 2026-June 2027
News, College Fridays Guest User News, College Fridays Guest User

College Fridays! August 2026-June 2027

College Fridays return to Wild Oats Market with 10% off produce, bulk, and refrigerated grab‑and‑go deli & bakery items for college students every Friday from August 2026 through June 2027. Students can shop fresh, local, and affordable favorites simply by showing a valid student ID at checkout. This weekly savings program supports student wellness while highlighting the co‑op’s commitment to local products, organic options, and community‑centered shopping in Northern Berkshire County. Learn more about College Fridays and explore additional ways to save on our Ways‑to‑Save page.

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Lorelai- Coloring Contest Winner!
Coloring Contest Marketing . Coloring Contest Marketing .

Lorelai- Coloring Contest Winner!

Congratulations to our Coloring Contest winner!

Lorelai’s “Sunny Day Picnic Party” sheet was selected as the winner. When she arrived for her Field Day organic goodies shopping spree, she was thrilled to receive a certificate featuring her artwork and to fill a personalized prize bag with . . .

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Penny - Coloring Contest Winner!
Coloring Contest Marketing . Coloring Contest Marketing .

Penny - Coloring Contest Winner!

Big cheers for Penny, our May Garden Helpers coloring contest winner!

Penny was lit up during her joyful visit to the co-op when she redeemed her Field Day Organic prize, picked out pineapple as her top treat, and even shared fun ideas for future contest themes. She also joined the Kids Co+op Explorer program and grabbed her first free banana, making her win a celebration of creativity, healthy choices, and community spirit. Learn about her story in the link.

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Mira - Coloring Contest Winner!
Coloring Contest Marketing . Coloring Contest Marketing .

Mira - Coloring Contest Winner!

Congratulations to Mira - April's Earth Day Coloring Contest Winner!

Mira stopped by the co-op last week with her family to pick up her $25 Field Day Organic prize bundle, turning the visit into a fun family moment. A creative powerhouse, she even helped name Shimmers, the Vermont Dance Alliance performance she’ll join on September 26 in Montpelier. Her prize haul featured her favorite Field Day Organic snacks and visit link to learn more.

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March Employee of the Month
Teammate of the Month Marketing . Teammate of the Month Marketing .

March Employee of the Month

We’re excited to recognize Toby, as our March Employee of the Month!

We’re truly impressed by Toby’s growth since joining the co-op. He has been a strong team player in the bakery, contributing to the renewed energy and momentum in the department. Toby approaches his work with determination, curiosity, and care, consistently. . .

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Meet Argyle Cheese Farmer
News Marketing . News Marketing .

Meet Argyle Cheese Farmer

Meet Argyle Cheese Farmer and celebrate Dairy Month with a local A2 cheese tasting at Wild Oats Market on June 19 from 9 AM–1 PM. Sample handcrafted A2 cheeses - including Mercy, General Burgoyne, Grace, and Buffalo Wing Cheese Curds - while learning about perfect pairings like berries, honey, chocolate, and sparkling drinks. A representative from Argyle Cheese Farmer will be on site to share insights into their farm‑to‑table process, A2 milk benefits, and their long‑standing commitment to local dairy. Enjoy a delicious, community‑rooted experience and discover new favorites to bring home.

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Benny - Coloring Contest Winner!
Coloring Contest Marketing . Coloring Contest Marketing .

Benny - Coloring Contest Winner!

Congratulations, Benny, our March Compost Critters Coloring Contest winner, stopped by the co-op for his Field Day Organic shopping spree - and his visit was full of creativity, great picks, and big smiles. We captured the whole journey, from his Co+op Explorer banana to his personalized bag of goodies. Read the full story and see all the photos on our news page.

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Meet Elkano Imports
Marketing . Marketing .

Meet Elkano Imports

Elkano Imports brings the rich culinary tradition of Spanish extra virgin olive oil (EVOO) directly from Córdoba, Spain, to Wild Oats Market. Produced by a cooperative of nearly 1,000 small family farmers, this vibrant, aromatic olive oil is pressed at peak freshness for exceptional flavor and versatility - perfect for salads, sautéing, finishing dishes, or baking. Both 250ml and 500ml bottles are now available at Wild Oats Market in Williamstown, MA, with an in‑store tasting event featuring the Elkano team.

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February Employee of the Month
Teammate of the Month Marketing . Teammate of the Month Marketing .

February Employee of the Month

We’re excited to recognize Josh, Produce Assistant, as our February Employee of the Month!

Josh has earned this spotlight through his steady reliability and willingness to step up whenever the team needs support. Whether he’s covering shifts, keeping the department running smoothly, or pitching in on "PIC" Person In Charge responsibilities, Josh consistently shows up with a . . .

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NEW Fast EV Chargers at the Co‑op
Marketing . Marketing .

NEW Fast EV Chargers at the Co‑op

Wild Oats Market now offers fast EV charging stations right at the co‑op, giving drivers a convenient place to power up while they shop. Our new chargers operate through the Quick Charge App by IntegraENERGY, making it easy for electric vehicle owners to plug in, charge quickly, and stay on the move. It’s one more way Wild Oats supports sustainable transportation, local community needs, and a more eco‑friendly shopping experience.

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